Bottom Line


Michael Best Strategies (Strategies) today announced that it has acquired the Milwaukee-based strategic communications firm of Bottom Line Marketing & Public Relations, Inc. and added its owner Jeffrey J. Remsik to its growing team of seasoned professionals.

“Jeffrey and his team are a perfect fit for the type of strategic business consulting our clients need and want.  We are excited to add such depth of expertise, especially in competitive intelligence, market research and marketing communications,” said Robert Marchant, president of Michael Best Strategies.  “Jeffrey is comfortable in the C-suite and is a trusted advisor to numerous senior business leaders. He has built a solid business over the past two decades, and we are excited about adding him to our team.”

Marchant noted that besides Remsik, two Bottom Line public relations professionals will join the Strategies team, former reporter and experienced senior PR counselor Ron Irwin; and Margaret Fritsch, who brings with her expertise in media relations, strategic communications and public affairs.

“It’s a good match. We add expertise and depth, and we share a culture that values being inquisitive, proactive and street-smart,” said Remsik. “We are excited to join the impressive, professional team at Michael Best Strategies. We’re in a stronger position to help clients achieve their strategic business objectives.”

Remsik has specialized in serving clients in healthcare, financial services and real estate development. He joins a growing list of accomplished business executives and strategy professionals who have joined Strategies in the past three years.