Welcome Aaron Kessinger

Michael Best Strategies LLC (Strategies) announced today that Aaron Kessinger has joined its healthcare innovation team as a Principal. Kessinger will be based in Tampa, though he will frequently collaborate with the Healthcare team based in Wisconsin.

“Having spent more than 20 years in healthcare, Aaron brings impressive experience to our team,” said Kristine Seymour, Partner of Michael Best Strategies. “The knowledge that he has accrued – from implementing wellness products, clinical programs, behavior change and cost-savings strategies for large manufacturers, insurance and financial services companies, organized labor and government – will greatly benefit our clients.”

Before joining Strategies, Aaron was President of CareValet, an innovative healthcare platform and app that puts access and control of an individual’s entire medical and wellness ecosystem at their fingertips. He previously served as Director of Enterprise Sales for another healthtech start-up, Grand Rounds, Inc., which focuses on improving access to quality care and providing personalized clinical guidance to optimize individual healthcare outcomes.

Earlier, Aaron worked for Humana, UnitedHealthcare, and WellPoint (the predecessor to Anthem), holding a number of employer group health and managed care senior leadership roles including Regional Vice President, Marketing & Product Development and Vice President, CDH Account Management. Additionally, Aaron worked for more than five years as a top national health insurance sales executive at Humana.

In his role at Michael Best Strategies, Kessinger will be focused on bringing best in class healthcare innovation to the market. His primary responsibilities will include helping drive the healthcare practice’s market positioning and book of business by identifying, developing, and executing healthcare-focused business opportunities. The Strategies team will also leverage his experience and healthcare connections on behalf of their clients.

“I’m thrilled to join Strategies’ Healthcare team,” Kessinger said. “The group has grown significantly over the last few years, and I’m excited to bring new ideas to this already robust talent pool.”

Kessinger earned his B.A. from the University of Louisville.

Bio Link As a Business Development Principal, Aaron identifies and assists innovative healthtech and wellness start-ups optimize their commercialization strategies to accelerate market adoption of their best-in-class products and services. Expertise: Healthcare Innovation, Product, Market, and Sales Strategy, and Stakeholder Engagement
Michael Best Strategies (Strategies) helps companies accelerate their success through a combination of strategic business consulting, lobbying, government relations, public affairs, and communications. The firm has thrived by providing a diverse team of professionals with the experience, skills, and relationships necessary to help each client achieve their goals more quickly and fully.