Aaron identifies and assists innovative healthtech and wellness start-ups optimize their commercialization strategies to accelerate market adoption of their best-in-class products and services. Leveraging his 20+ years in healthcare leadership roles, Aaron provides valuable guidance to innovators seeking the best path forward.
Aaron’s Expertise: Healthcare Innovation, Product, Market, and Sales Strategy, and Stakeholder Engagement
Before joining Strategies, Aaron was President of CareValet, an innovative healthcare platform and app that puts access and control of an individual’s entire medical and wellness ecosystem at their fingertips. He previously served as Director of Enterprise Sales for another healthtech start-up, Grand Rounds, Inc., which focuses on improving access to quality care and providing personalized clinical guidance to optimize individual healthcare outcomes.
Earlier, Aaron worked for Humana, UnitedHealthcare, and WellPoint (the predecessor to Anthem), holding a number of employer group health and managed care senior leadership roles including Regional Vice President, Marketing & Product Development and Vice President, CDH Account Management. Additionally, Aaron worked for more than five years as a top national health insurance sales executive at Humana.